Office Hours with David Meltzer: A Conversation with Marco Benítez

In this episode, Marco Benítez, CEO of ROOK, shares his vision on how health data and wearable technology are revolutionizing personalized health. Discover how ROOK is leading the way to make data more accurate, accessible, and actionable.

Determined to make a difference, Marco co-founded ROOK, initially focused on wearable tech for fitness, but quickly expanded into healthcare and insurance. Partnering with Jonas Dücker, he used his deep industry knowledge to create ROOK's API, which harmonizes data from various wearables to serve personalized wellness and healthcare needs. Marco's mission with ROOK is deeply personal—he believes health data has the power to improve lives, but only if it's accurate, standardized, and accessible. Through his work at ROOK, Marco aims to bridge the gap between raw health data and actionable insights, empowering people to lead healthier lives through technology, integrity, and human-centered care.