Understanding Data Types: Activity, Sleep, HRV, Temperature, and More
Wearable devices have become part of daily life for millions of people. But beyond counting steps or estimating calories, these devices capture a wide range of health data that, when used strategically, can offer a significant competitive edge for companies in digital health, wellness, and insurance.
At ROOK, we specialize in transforming that data into actionable insights. Through a single API, we enable access to multiple types of data from hundreds of wearables—helping our partners make better decisions and build more personalized user experiences.
Key data types we unify and transform
Below are the most relevant data categories ROOK processes and the value they can unlock:
Physical activity
We capture metrics such as steps, distance, movement time, active calories, and time in effort zones. This information is useful for:
Analyzing physical behavior patterns.
Establishing baseline activity for insurance or health programs.
Powering incentive programs based on healthy habits.
Sleep
We process data on duration, sleep stages (light, deep, REM), and efficiency. This enables:
Evaluating sleep quality.
Detecting disruptions related to mental or metabolic health.
Personalizing recommendations to improve daily performance.
Heart rate variability (HRV)
HRV is a key biomarker of autonomic nervous system balance. Analyzing it can:
Indicate levels of recovery and physiological stress.
Help predict illness or overtraining risks.
Guide early, data-driven interventions.
Body temperature
Some devices detect subtle changes in skin temperature. This data supports:
Monitoring circadian rhythms.
Tracking hormonal cycles or early signs of illness.
Providing contextual insight when paired with other biomarkers.
Additional data: heart rate, oxygen saturation, respiration, and more
ROOK also enables access to complementary metrics that enrich digital health models, including:
Resting and active heart rate.
SpO₂ as a proxy for respiratory function.
Nighttime breathing and stress levels.
Gaining a competitive advantage through data
Companies that strategically integrate wearable data can:
Anticipate risks and design better insurance products.
Increase engagement in wellness programs.
Personalize experiences using real-time, continuous insights.
With ROOK, there's no need to manage multiple SDKs or normalize disparate data sources. Our platform handles the complexity and delivers consistent, ready-to-use data.
Conclusion
In a landscape where personalization, prevention, and efficiency are essential, wearable data is a powerful resource. At ROOK, we help make that data meaningful—and impactful.
If you’re building a product in digital health, wellness, or insurance, now is the time to explore how wearable data can power your strategy. Our API is built to integrate seamlessly and scale with you.
