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Explore the future of fitness and health and discover the notable mentions of ROOK in media, podcasts, interviews, and other relevant platforms.

Gain insights into trends, expert conversations, and innovations in wearables, data integration, and health technology

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Trust in digital health

Building Rook and Connecting Fitness Data

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From data to action

How Rook is Creating a Universal Language for Health Tech

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Trust in digital health

The Power of Wearables: Turning Data Into Health Solutions

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Daniel Mas Daniel Mas

The Revolution of Health Data

In this episode of The Strength Connection, Marco Benítez, CEO and founder of ROOK, shares his journey from Taekwondo champion to health tech entrepreneur and discusses how wearable technology and data are shaping the future of digital health.

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Daniel Mas Daniel Mas

Demand Better from WEARABLES

Marco Benítez, co-founder and CEO of ROOK, joins the Demand Better Podcast to discuss the future of wearables, AI, and connected health data—and how strong data infrastructure will shape the next era of preventive healthcare.

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Daniel Mas Daniel Mas

Apple vs. Samsung vs. Oura – Who Wins in Health Tech?

In this episode of LIFTS, Matthew Januszek and Mohammed Iqbal speak with Marco Benítez, CEO of ROOK, about how wearables are transforming fitness and healthcare. They discuss how ROOK turns wearable data into actionable insights and how gyms, trainers, and major tech players are shaping the future of health.

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Daniel Mas Daniel Mas

The Future of Fitness Tech: Unlocking Health Data

In this episode of the Wexer Podcast, Marco Benítez, CEO of ROOK, joins Paul Bowman to discuss how wearable health data is transforming the fitness industry. They explore how real-time insights can personalize workouts, improve well-being, and reduce health risks.

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Daniel Mas Daniel Mas

Making Health Data Work Smarter With Everyday Fitness Devices

n this episode of The Business of Learning, Marco Benítez, CEO of ROOK, joins Joao Camargo to share his journey from biomedical engineer to tech founder. He explains how ROOK transforms wearable health data into standardized, AI-powered insights that help organizations make smarter, data-driven decisions.

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Daniel Mas Daniel Mas

Turning Wearable Noise Into Boardroom Gold

In this episode of The First Customer Podcast, Marco Benítez, founder of ROOK, talks with Jay Aigner about transforming wearable health data from “noise” into actionable insights. He explains how ROOK connects devices, standardizes data, and helps companies turn metrics into smarter decisions.

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Daniel Mas Daniel Mas

How Wearables Are Reshaping Healthcare

Peter Bowes sits down with Marco Benítez, CEO of ROOK, to explore the opportunities and challenges of wearable data, the growing connection between big pharma and digital health, and how the industry can shift from treatment to prevention-focused care.

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Daniel Mas Daniel Mas

From Athlete to Entrepreneur: Health Tech Innovation

In this episode of Athletes to Entrepreneurs, Rob Finkelstein talks with Marco Benítez, former national taekwondo champion turned biomedical engineer and health tech innovator. Marco shares his journey from the dojang to data, using technology to empower healthier lives.

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Daniel Mas Daniel Mas

Building Rook and Connecting Fitness Data

In this episode, Pete Moore talks with Marco Benítez, founder of ROOK, about breaking down data silos across fitness, health, and insurance. Marco shares insights on B2B SaaS strategies, data integration challenges, and how smart data solutions are transforming the active lifestyle and health industries.

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Daniel Mas Daniel Mas

How Rook is Creating a Universal Language for Health Tech

Eric Malzone talks with Marco Benítez, CEO and founder of ROOK, about how digital health data is redefining the future of fitness and healthcare. They discuss the growing impact of wearable technology on health monitoring and innovation, especially after the pandemic’s influence on the industry.

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Daniel Mas Daniel Mas

The Medical Data Behind Everyday Wearables

Marco Benítez, founder of ROOK, shares how his company transforms chaotic wearable data into clean, actionable insights. From fitness rings to Dexcom integrations, he explains how ROOK bridges technology and healthcare to enable remote monitoring, AI-driven predictions, and a new era of wearable-powered health innovation.

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Daniel Mas Daniel Mas

Data Integration & Its Utility In Our Industry

In the Fitness + Technology podcast, Bryan O’Rourke talks with Marco Benítez, founder of ROOK, about how the company simplifies the integration of data from hundreds of wearables into one unified system, unlocking deeper insights and actionable health information.

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Daniel Mas Daniel Mas

How Rook is Revolutionizing Wearables in MedTech

Marco Benítez talks with Roupen Odabashian about how ROOK is transforming wearables into powerful clinical intelligence tools. From athlete to health tech founder, Marco shares how real-time health data is being used to enhance decision-making and improve clinical care.

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Daniel Mas Daniel Mas

Office Hours with David Meltzer: A Conversation with Marco Benítez

In this episode, Marco Benítez, CEO of ROOK, shares how health data and wearable technology are transforming personalized healthcare. He explains how ROOK’s API unifies data from multiple devices, making insights more accurate, accessible, and actionable to help people live healthier, data-driven lives.

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Daniel Mas Daniel Mas

How the sports industry should leverage tech startups

This article highlights how the sports industry can benefit from partnering with tech startups like ROOK. By unifying wearable data, ROOK delivers actionable insights that help improve athlete performance, monitor wellness, and optimize training programs.

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