From Wearables to APIs

In this episode, Chris interviews Marco Benítez, founder of ROOK, to discuss the evolution of the company, from a wearable tech startup to a provider of API solutions for integrating wearable data. Marco shares his perspective on the importance of partnerships in business, the challenges of integrating wearable data, and his passion for data science. He also dives into ROOK’s current fundraising round and the company’s future vision as a leader in wearable tech data.

Key topics in this episode:

• 00:00 Introduction to ROOK’s journey and Marco

• 03:00 The pivot: from wearables to API solutions

• 05:45 The importance of partnerships in business

• 09:08 Understanding customer usage and product integration

• 12:00 Marco's experience and passion for data

• 14:57 Fundraising strategy and investor relations

• 17:49 Future vision: ROOK’s aspirations

Listen to this episode for valuable insights on ROOK’s evolution, its impact on the wearables industry, and how data science is shaping the future of digital health.