Podcast & media
How Alula Technologies and ROOK Help Insurance Companies Unlock Wearable Data
Alula Technologies and ROOK partner so insurers can use wearable health data for risk assessment, policy personalization, and customer engagement.
Alula Technologies and ROOK have partnered to help insurance companies use wearable health data. Alula brings insurance technology expertise, and ROOK brings its platform for aggregating wearable data from 72 data sources and more than 500 devices. Together, they aim to support risk assessment, policy personalization, wellness programs, and customer engagement while addressing data integration, privacy, and standardization.
What challenges does the partnership address?
The partnership addresses data integration, privacy, and standardization, the key challenges insurers face when they work with health and activity data. It also creates room for more personalized insurance products and wellness programs.
The initiative aims to change how insurers use health and activity data in decision-making. Outcomes for policyholders depend on each insurer's program design, not on the data alone.
Read more about the Alula and ROOK partnership or the Alula Technologies partner page.
Next step: see how the ROOK API normalizes wearable data in the ROOK documentation.
Written byDaniel MasDigital Marketing Lead
