Wearables? What to Do with All That Data: Marco Benítez on Living Well

In this episode of the Living Well series, ROOK CEO Marco Benítez joins Dr. Zeev Neuwirth to discuss the real impact of wearables such as the Apple Watch, Fitbit, and Oura Ring. They cover what these devices can measure, what insights they can responsibly provide, how their data can influence behavior, and why meaningful health change still requires time, consistency, and personal commitment.

The episode covers the growing potential of wearable data in areas beyond health, alongside an essential reality: many companies use this data to serve their own interests. It offers a balanced view of the opportunities and limitations of wearables and what their evolution means for the future of health.

• The current landscape of wearable health technology
• What wearables can reliably measure and what remains uncertain
• How wearable data can influence behavior and decision-making
• The role of wearables beyond traditional health use cases
• Data ownership, privacy, and how companies use personal information
• The challenges of driving real, sustained health change
• The future of integrated health experiences powered by wearables

Wearable data supports, but does not replace, clinical judgment; ROOK moves and normalizes health data and does not diagnose or treat.

Next step: see how the ROOK API normalizes wearable data in the ROOK documentation.

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